Marketing Intern Review

by L'Oreal

Best Student Employer

Rating

4.6/5
  • Skills
    4.8
  • Responsibilities
    5.0
  • Support & Guidance
    4.5
  • Culture
    4.3
  • Your Impressions
    4.7

    Overview

  • 1. Please give an overview of your role and what this involves on a day-to-day basis.
  • Working collaboratively within the brand team to ensure the activations and focus of the brand is executed successfully. Ownership responsibilities include: > Day-to-day lead for our independent pharmacies channel, responsible for ensuring sales team are equipped and creation of innovative merchandising >Sampling forecasting and execution >End-to-end responsibility of digital media bursts >Strategic work and launch activation on new product developments >Support e-retail accounts with creative direction and brand activation support


    Skills

  • 2. Have you learnt any new skills, or developed your existing skills?
  • Prioritisation has been a key skill learnt! L'Oréal is a very fast-paced business, with new opportunities appearing daily! Learning what needs prioritising and what can be pushed back on is vital to meeting deadlines and pushing the success of the brand Ability to rely on others was a big lesson learnt! You're not the expert in everything - trust the creative opinion of your designers, respect the strategic guidance of senior management.


  • How would you rate the training provided during your experience?
  • 5/5

  • How would you rate your development of industry-specific skills during the experience?
  • 5/5

  • How would you rate your development of personal / soft skills during the experience?
  • 4/5

  • Please rate how these skills have helped you in your career development
  • 5/5

    Responsibilities

  • 3. Were you given much responsibility during your placement / internship?
  • I was immensely impressed with the amount of responsibility interns get at L'Oréal! Whether that is working at the cutting edge of a media or TV campaign that is seen by millions across the country, or being directly responsible for product launches that make it on to the shelves of huge retailers!


  • Please rate how meaningful the work you were doing was
  • 5/5

    Support & Guidance

  • 4. How much support and guidance did you receive during your placement / internship?
  • The managerial support I received was incredible during my placement year! Whether that was support in times of personal difficulty or work hardships, as well as the trust and empowerment when asking for experience in different areas of marketing! L'Oréal highly values its mentor system, enabling any employee to get in contact with others to receive support both corporately and personally - a huge support for me on my year in the firm


  • How would you rate the support and guidance from your line manager?
  • 5/5

  • How would you rate the support and guidance from the wider team?
  • 4/5

    Culture

  • 5. What was the company culture and general atmosphere like?
  • L'Oréal has a people-first culture, putting wellbeing central and ensuring employees feel supported! In a virtual world, this was very hard but was still very much present! Online drinks and organised socials, regular team coffee chats, and the likes helped present this culture in a COVID world


  • How would you rate the inclusiveness of the culture?
  • 4/5

  • How would you rate the social opportunities?
  • 4/5

  • How would you rate the diversity initiatives?
  • 4/5

  • How would you rate the charity, sustainability and corporate social responsibility (CSR) initiatives?
  • 5/5

    Your Impressions

  • 6. To what extent did you enjoy your placement / internship?
  • I was thrilled to be able to hold so much responsibility and work in such an exciting industry in my placement year! Being thoroughly challenged in areas of marketing I had expected to wait years to experience, and making a visible difference to the brand was incredible! L'Oréal empowers interns to make their ideas known, and bring them to the market!


  • Please rate your level of enjoyment on your placement / internship
  • 5/5

  • Please rate how your experience met your expectations
  • 5/5

  • Please rate the future employment prospects at L'Oreal
  • 4/5

  • 7. Would you recommend L'Oreal to a friend?
  • Yes


  • 8. What advice would you give to others applying to L'Oreal
  • Understand the beauty market - it's a dynamic market, varying not only by product (haircare, skincare, cosmetics, fragrance etc), but by nature (luxury, mass, exclusive, medical) - have a thorough understanding of how each of these affects the brands and where they belong Have a passion for the business - whether this is future innovation, exciting marketing campaigns, or your favourite L'Oréal product, a passion is infectious!


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Details

Placement (10 Months+)

Marketing

London

June 2021


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