Download Your FREE Guide to LinkedIn(ing)

Recently we shared 8 Steps to Create the Ultimate LinkedIn Profile. It’s proving more popular than banana bread and illegal raves during lockdown.

But LinkedIn consists of more than just fancy profiles.

And so RateMyPlacement.co.uk’s ex-placement student Shoaib (that’s me) has put together a whopping 50+ pages of useful advice that covers all-you-need-to-know about LinkedIn.

This FREE downloadable guide will help you:

• BUILD the ultimate LinkedIn profile
• GROW your professional network
• CREATE engaging and helpful content

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#1 Build the ultimate LinkedIn profile

Your LinkedIn profile is like a shop window. It should be carefully crafted to attract people to visit your profile, learn more about you and then connect with you.

So to say it’s important would be an understatement.

This section of the guide will tell you everything you need to know about:

• Profile photos
• Banner photos
• LinkedIn headlines
• Summary sections
• Featured content
• Adding your experience
• Showcasing skills
• Recommendations

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#2 Grow your professional network

Networking isn’t just about attending fancy events in hotel lobbies. In our new normal, networking has shifted online which means it’s important to make a great first impression, virtually.

And LinkedIn is perfect for that.

Not only can you make industry-relevant contacts to learn from, but absorbing the wisdom and advice from senior professionals could massively strengthen your job applications.

This section of the guide will tell you everything you need to know about:

• Networking basics
• Sourcing contacts
• Adding connections
• Personalised requests
• Nurturing your network

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Want to set yourself up for success in any future work experience application? Sign up to our FREE Career Coaching Course, a four-day virtual programme in October, to upskill yourself on CVs, applications and interviews.

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#3 Create engaging and helpful content

Content refers to the message itself that you wish to send and the way in which you send it. It’s a package delivered to your audience to attract, engage and delight them.

Sharing original content on LinkedIn can help you reach new audiences, draw potential connections towards your profile and become recognisable as a thought leader in your industry.

This section of the guide will tell you everything you need to know about:

• What content is
• Content idea generation
• Content sharing tools
• Repurposing content
• Structuring posts
• Content do’s and don’ts

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Thirsty for more? Well, each section of the guide is jam-packed with key facts, top tips and exclusive insights from LinkedIn career coaches. And to be extra helpful, the guide includes useful examples to support you as you navigate the world of LinkedIn.