Digital and Performance Marketing Analyst Review

by Renault

Rating

5/5
  • Skills
    5.0
  • Responsibilities
    5.0
  • Support & Guidance
    5.0
  • Culture
    5.0
  • Your Impressions
    5.0

    Overview

  • 1. Please give an overview of your role and what this involves on a day-to-day basis.
  • Data reporting on total web traffic and lead volumes and the conversion to sale rate across Renault and Dacia which provides the business with an insight into the digital performance of both brands. Liaising with the marketing campaign manager and external marketing agencies to update, edit and deliver digital marketing assets to support paid search, social and display ads across Renault and Dacia.


    Skills

  • 2. Have you learnt any new skills, or developed your existing skills?
  • Excel - developed skills through the use of formulas, reporting and graphs. Creativity - editing copy for all digital ads and editing display banners in Adylic for display ads. Responsibility - ability to work autonomously and take ownership of tasks. Communication - provided with the opportunity to lead on catch-up meetings with external agencies to discuss current or upcoming updates.


  • How would you rate the training provided during your experience?
  • 5/5

  • How would you rate your development of industry-specific skills during the experience?
  • 5/5

  • How would you rate your development of personal / soft skills during the experience?
  • 5/5

  • Please rate how these skills have helped you in your career development
  • 5/5

    Responsibilities

  • 3. Were you given much responsibility during your placement / internship?
  • I have been given the opportunity to work autonomously and take ownership of all tasks.


  • Please rate how meaningful the work you were doing was
  • 5/5

    Support & Guidance

  • 4. How much support and guidance did you receive during your placement / internship?
  • I had a 4 week thorough handover which allowed a broad overview of the role. I have weekly 121 meetings with my manager to provide updates, discuss any questions and future development opportunities. The surrounding internal and external team are always around to provide support and answer any questions.


  • How would you rate the support and guidance from your line manager?
  • 5/5

  • How would you rate the support and guidance from the wider team?
  • 5/5

    Culture

  • 5. What was the company culture and general atmosphere like?
  • The company atmosphere is relaxed and calm but still maintains professionalism.


  • How would you rate the inclusiveness of the culture?
  • 5/5

  • How would you rate the social opportunities?
  • 5/5

  • How would you rate the diversity initiatives?
  • 5/5

  • How would you rate the charity, sustainability and corporate social responsibility (CSR) initiatives?
  • 5/5

    Your Impressions

  • 6. To what extent did you enjoy your placement / internship?
  • I am thoroughly enjoying my placement and hope to return as a graduate in the future.


  • Please rate your level of enjoyment on your placement / internship
  • 5/5

  • Please rate how your experience met your expectations
  • 5/5

  • Please rate the future employment prospects at Renault
  • 5/5

  • 7. Would you recommend Renault to a friend?
  • Yes


  • 8. What advice would you give to others applying to Renault
  • Be yourself, ask lots of questions and have a basic overview of Renault Group themselves.


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Details

Placement (10 Months+)

Digital Marketing

South East

August 2023


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