Digital Marketing Placement Review

Participant in meetings Learning hardcore skills (Developing reporting dashboards at Salesforce, Google ads campaign management, creating email campaigns on the Taxi platform Contributing to teams development and execution of strategic campaign plans (Creating tracker reports, escalating issues, setting up and lead meetings with subsidiaries and agencies, creating presentations on campaign performance) Contract Management (setting up new vendors in the system, arranging contract approvals with legal and finance team)

Management Skills (Team Working, Leadership, Communication and Time-Management…): Throughout the year, I’ve been requested multiple times to take the lead on different tasks and projects which have required to apply management skills that I had already acquire in the past and take them to the next level. 2. Marketing Hardcore Skills: I have developed these skills throughout my placement year. I learned the fundamentals of digital marketing in order to understand and develop digital marketing strategy and analysis. 3. Presentation Skills: Even though I was already used to presenting in front of big crowds, this role required me to take it to the next level. 4. Networking and Social Skills: During this year, I was required to interact with different colleagues and stakeholders in order to complete role-related tasks. 5. Resilience, hard work and self-belief: Resilience has been key throughout my whole experience, especially at the beginning, when everything seemed so overwhelming.

I leaded a total of 3 Digital Conferences which brought together Samsung subsidiaries all around Europe and agencies to review the period's performance and strategy for the upcoming one. I was required to manage the agenda and attendance list, put the content together into the master deck and get all necessary approvals for the event to happen. I also got the responsibility of leading and organizing day to day meetings and lead some specific projects by proposing ideas, taking action and providing feedback.

On our first week we received a full onboarding session where we learned and got adapted to the culture of the company, its products and the tech we would use at our roles. In addition, I got a role specific onboarding by the previous placement student who introduced me to everything relevant for the role. Finally, I got some introduction courses assigned to get familiar with the basics of Digital Marketing at Samsung

The general atmosphere was positive as colleagues where always open to support and have conversations. I even got to create strong bonds with a lot of colleagues. Nevertheless, I did struggle to build relationships with Korean colleagues which seemed a bit closed to meeting new people.

I really enjoyed my placement experience. I got the chance to work on interesting and important projects, significantly develop my knowledge and skillset on the industry and I have built valuable relationships which I have learnt a lot from

Yes

Samsung is an amazing place to work, with an inclusive culture. Being a Korean company, integrity, hard work and excellence are rewarded. As a global household brand, working at Samsung means being involved in the biggest product launches, working with the most exciting agencies and partners and being a involved in new innovations that impact peoples daily lives!