Digital Marketing Assistant Placement

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Digital Marketing Assistant Placement

Job Reference: PANA 006
To Start: July 2020 for 12 months

Panasonic UK are recruiting for two Social and PR Assistants to join the Brand Communications team within the Consumer Division. Both roles will be working closely together across a range of responsibilities, which are outlined below along with having a number of individual projects and tasks.

You will be an integral part of the team and will have the freedom to think of new ideas, evolve existing platforms and communication activities, be creative and run projects end to end. You’ll have the opportunity to develop and execute a number of digital communication strategies within the role, some which will include influencer marketing, content management and scheduling, paid advertising and strong communities support.

As we’re part of a wider Brand Communications team, you’ll also be working on broader brand based activities and projects with PR along with other disciplines, like advertising and events, and work with a range of external partners and agencies.

Primary Job Responsibilities:

Within the team you will work across a variety of product categories - So, you could be working on everything from cameras to TVs to microwaves to beauty care products.

Between the two roles, the main focus areas will be:

• Managing the main Panasonic social channels: Responsible for the running and growth of our main Panasonic social channels, across Facebook and Twitter
• Managing social media for the LUMIX range of cameras: Take ownership of the social channels for LUMIX, create content plans, find stories, grow the channels, raise engagement, work with influencers and ambassadors, attend events, run competitions, carry out competitor analysis and everything else
• Driving the growth of Beauty and Grooming social channels: The primary responsibilities are to own, manage and drive the growth of the dedicated Instagram accounts for Panasonic Beauty and Grooming products. Key tasks will be to create content plans, work with our PR agency to manage influencers and on PR activations, carry out competitor analysis.
• Managing content to support the range of Kitchen products: Panasonic’s range of products includes microwaves and breadmakers. To bring these to life Panasonic has ‘The Ideas Kitchen’ recipe website and a dedicated Instagram channel.

You will own all aspects of content and marketing across these properties. This includes working with our home economist on creating recipes, managing The Ideas Kitchen website on a day-to-day basis, working with our SEO agency to optimise the site and grow traffic, grow and develop the Instagram channel, create content plans, work closely with the PR team on activations.

So, what are we looking for?

• Passionate interest in social media
• Strong communication and organisational skills
• Good attention to detail
• Creative with strong initiative
• Excellent writing skills
• Enthusiastic and a good team player
• PC literate, including Word and Excel

Company Benefits:

• Employee discounted Panasonic products
• 25 days holiday per annum, plus UK Bank Holidays
• Performance-based bonus (up to 15% of annual salary)
• Development and training opportunities available
• Free parking on site
• Company pension scheme
• Company-funded private medical insurance and life assurance
• A range of other benefits to select
• Health & Well-being events
• Subsidised restaurants on site, and subsidised gym memberships
• Free Shuttle Bus to Town Centre & local Train Station

About Panasonic

Panasonic is a multinational, fast-moving electronics company with thousands of employees worldwide. Our main focus is improving the everyday lives of customers through our products. Founded 100 years ago in 1918, we are always moving forward to reflect society’s demands, so therefore need forward thinking individuals that will bring personality and positivity to the roles advertised. With many different departments within the company, Panasonic can offer you a variety of new opportunities to learn a diverse range of knowledge and skills.

How to apply

Please send your CV with a Covering letter (with subject: PANA 006) to:

HR Business Partner & Recruiter Sara King, Panasonic UK, Maxis 2, Western Road, Bracknell, Berkshire, RG12 1RT

Tel: 01344 853078.

Or alternatively email them to: industrial.placement@panasonic.co.uk

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