9 November 2023

A Day in the Life of a Marketing Placement Student

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Hi! Can you introduce yourself?

Hi! I’m Holly and am currently studying for a BSc in Marketing at the University of Southampton. I’m completing my placement at Fresh Relevance – a real-time marketing hub for online retailers.

The company has offices in both London (the sales team) and Southampton so I’m lucky enough to be split between the two.

So what have you learnt so far?

My placement started on the 18th of July so I’ve been here for around three and a half months, and I can honestly say I’ve learnt more in this time than I did in the first two years of studying.

You don’t really realise just how beneficial a placement year is until you’re actually completing one.

What are your main responsibilities/roles?

My general responsibilities include updating our social media pages, sending out emails to clients and prospects and creating materials that the sales team use.

My biggest challenge so far has been adapting to the change in lifestyle from University to working full time. However, after the first few weeks, I soon adjusted.

If you love social media, you’ll love a career in marketing

What has been your biggest success so far?

One of the things I am most proud of is seeing material I’ve created or helped to create on the company website, or being used by the sales team to help win clients.

Tell us something interesting about your company

Something exciting about the company is that we’re imminently opening an office in the United States, in Boston! This will hopefully be happening early next year, so watch this space…

We’re expanding in Boston!

What’s in store for the next few weeks?

Over the next few weeks we’re going to be knuckling down with our Black Friday and Christmas promotions. As all our clients are retail-based, this time of year is our busiest, so the earlier we start preparing for it the better!

Any advice for students applying for a placement this year?

I’d 100% suggest checking out the blogs on RateMyPlacement, they really helped me with my cover letter and CV when I was applying this time last year.

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