Customer Marketing Executive Placement

Job Details

View similar jobs

Customer Marketing Executive Placement

About the Bright Futures Programme
We’re looking to recruit undergraduates with flair and motivation to join our Bright Futures programme, offering you a huge amount of invaluable business experience. At Pernod Ricard you can actually make an impact, and many of our placement students have returned to Pernod Ricard.

Placements will commence in June 2022, and will be based in our West London offices on Chiswick Business Park. We offer a fantastic package including £18,000 salary, generous annual leave entitlement and a product allowance to spend on our brands.

About the team

Working in the Customer Marketing team, you will provide support within the Customer Marketing On/Off Trade team, working on both brand and customer activation projects. The team is central to building strong brand relationships with consumers and delivering value driving activation for our customers through national and bespoke campaigns, venue collaboration, digital activation, partnerships and brand advocacy. The team is responsible for delivering best in class activation through developing activity and projects that meet our customers objectives and builds our brand equity.

About your role

The Customer Marketing Executive Intern role will support the wider team on creating impactful assets and marketing activation plans across our portfolio of brands. The role will also focus on building trusting relationships with Commercial and Brand Marketing teams as well as external stakeholders and customers. They will also learn to translate brand plans into channel specific, deliverable marketing activity that will increase consumer demand for our brands.

Key Responsibilities

• Develop channel & customer activity based on consumer & category insights
• Creation and execution of campaigns to be rolled out nationally for specific groups (e.g. Malfy Aperitivo Hour and National Pina Colada Day)
• Create internal and external sell-in decks and presentations
• Evaluate activity based on sales uplift, ROI, and specific objectives
• Own the Customer Marketing plan for a dedicated region
• Consumer centric approach, ensuring consumer journey is considered to deliver a consistent message across both physical and digital touchpoints
• Assisting the management of the customer marketing activity/promotional calendars
• Assisting the management of the customer marketing spend vs. budget
• Provide administrative support to the team with financial processes, presentation support, stock orders
• Attend meetings with Commercial and Brand Marketing functions
• Attend external meetings with key customers to ensure brand and commercial objectives are achieved. Build direct relationships with customers as lead contact, and support on team on additional high priority customers
• Seek out and implement adhoc opportunities to strengthen on team processes
• Any other reasonable additional duties that may be required from time to time

What you need

• Growth Mindset: Forward thinking, embodying a vision that translates into inspiring strategies. Thrives in a complex and changing world deploying resources effectively and efficiently.
• Deliver Through Collaboration: Achieves results while balancing rigorous planning and flexible transversal collaboration. Building partnerships and working collaboratively with others to meet shared objectives.
• Consumer Centric: Develops consumer intimacy with a focus of technology to innovate and create more value for the consumer and Pernod Ricard.
• Bold and Agile: Decisive and courageous even in the face of difficult and complex situations and always learns from past experiences. Stepping up to address difficult issues, saying what needs to be said in a respectful way.
• Open and Authentic: Role Models who instil trust, engage teams by giving and receiving feedback and constantly fostering open dialogue.
• Grow Diverse Teams: Leverages and values diversity of profiles to build empowered teams and develops talents creating a sense of belonging in an environment that promotes Pernod Ricard values.

What’s in it for you?

• All customer marketing projects have to deliver desirability for the shopper, retailer and brands. This role will enable you to understand key brand, shopper and customer dynamics in this fast moving industry, and contribute to delivering exceptional plans in this important area.
• In return we’re looking for a motivated, enthusiastic, ambitious individual with great interpersonal skills.

What do we require?

• Be studying a recognised sandwich undergraduate degree
• Be studying a relevant undergraduate degree
• Be on track to achieve 2:1 or above
• Be available to work for 12 months

About Pernod Ricard UK

Pernod Ricard was founded in 1975 with the merger of the two French companies, Pernod and Ricard. Since then it has grown to be the world’s co-leader in wines and spirits. Pernod Ricard has one of the most comprehensive range of products and this is reflected in our House of Brands.

We are part of the Pernod Ricard Group – No. 2 in the global wines and spirits industry. We are proud to hold one of the most prestigious brand portfolios in the sector, including 19 brands among the top 100 worldwide! We are a convivial, passionate, entrepreneurial and dynamic company with just under 300 employees based in the UK, and are responsible for the sales, marketing and distribution of Pernod Ricard’s leading premium spirits, wines and champagnes.

How to apply

To apply for this programme and to find out more, please click on the apply button below.

Please note that applications may close before the application deadline, so apply early to avoid disappointment.