Marketing Assistant Placement

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Marketing Assistant Placement

Reports to: Digital Experience Manager

Role Overview:

As a placement student within the marketing team you will be expected to provide support to all areas of the department. This includes, but is not limited to, the development of copy for venues and golf courses, the production of key marketing reports, brand building, reporting and also general communication both internally and externally. You will also be expected to play an integral role in the company’s search engine optimisation (SEO) project and ensure all website copy meets SEO standards across the company’s multiple business units.

You will be expected to think on your feet and also give thought to long term planning. Good organisational skills, time management and the ability to multi-task are crucial. A creative streak is also essential to continue to provide new ideas and activity for future marketing campaigns.

This role will involve close contact with colleagues, suppliers / 3rd parties and on occasions directly with customers and, as such, you must emulate the values of the company. The role will also require you to undertake certain administrative duties to ensure that the department runs smoothly and efficiently.

An interest in golf is desired but not a pre-requisite.

Key Responsibilities:

• Assist with the collating of copy, images and USP’s of properties and courses across all business units
• Update all operational information including driving directions, contact details check in procedures
• Assist with ensuring the quality and integrity of the content published (online/offline) is accurate
• Review client usability of websites – provide suggestions to Marketing Department as needed in a structured format (i.e. email/written)
• Awareness of company schedule and timeline of key projects in reference to online launches and timely delivery of requested content for print content material
• Assist with the management and loading of new venue template including pricing, images, copy etc.
• Assist with the SEO strategy, including:
  • Researching keywords based on user demand
  • Researching latest trends and techniques
  • Performance reporting
  • Optimising content throughout the website to ensure it is SEO compliant
• Create content to support campaign and partnerships
• Liaise with the product team and update offers throughout the site to ensure the very best prices are visible to customers
• Assist with all IT releases and with website testing to ensure that new website functionality is correct

Skill Requirements:

Golfbreaks.com prides itself on the service and reputation it provides to its clients and partners, and this position is therefore central to achieving these high standards. You should adopt a proactive attitude to the role and be able to use your initiative to solve arising issues. Managing expectations of external suppliers and internal colleagues is key and should be your main objective in dealing with any problems that may occur.

This role demands excellent attention to detail, organisation, prioritisation, and teamwork as well as strong communication skills. You will be directly involved, as much as possible, in all functions of the department.

Training Program and Progression:

An intensive two-week training program led by current students and continued guidance from experienced members of the team to ensure you have the knowledge needed to kick start your role. On-going training throughout your placement gives you the opportunity to succeed at your full potential.

Testimonials:

Jack Simkins – Marketing Assistant- Sheffield Hallam University

Not only has Golfbreaks.com given me the correct foundations to program as a professional marketer but this placement scheme as a whole has afforded me opportunities in other works of life. The care and consideration gone into the staff welfare is unparalleled and I would be very lucky to find another working environment like this. The bar has been set very high.

About Golfbreaks.com

Golfbreaks.com, one of the world’s largest and longest established golf travel companies, was formed in 1998 by Chief Executive, Andrew Stanley, and now organises golf breaks, holidays and tournament experiences for over 230,000 golfers annually at over 2,500 resorts and golf courses in the UK, Europe and Worldwide.

With 20 years’ experience and an expert team that is passionate about golf and travel, the company is known for delivering outstanding choice, value and service, with the reassurance and security of booking with a fully bonded travel company (both ABTA and ATOL in the UK). In post-trip surveys 99% of customers indicated they would rebook with Golfbreaks.com, as authenticated by Reevoo.

Golfbreaks.com are also the only golf travel company to reward customers for their loyalty with discounts on future bookings through the innovative Breakpoints customer rewards programme.

The 150 staff in the main company headquarters in Windsor, Berkshire, UK also support the local sales offices in Charleston, South Carolina, USA and Copenhagen, Denmark.

Golfbreaks.com prides itself on an unwavering commitment to developing employees and has had an Investors in People accreditation since 2006. In 2015, the company was awarded the Gold standard for the 2nd time, joining the top 7% of accredited UK organisations.

How to apply

To apply for this role and to find out more, please click on the apply button.