PR & Marketing Intern at The Walt Disney Company

Top Employer
Placement Year (10 Months+)
Review Date

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The Role
The Company
The Culture

Role Description

PR & Marketing Intern for the Theatrical Group at The Walt Disney Company

The Role

1. To what extent did you enjoy your work placement or internship?

I have really enjoyed my internship with Disney. It's been so interesting to learn about all the work that goes on 'behind the scenes' at such a global company. I've always loved Disney, and I've always loved the theatre, so working in the theatrical department was a perfect match for me.
5 /5

2. To what extent did you feel valued by your colleagues?

The theatrical group is quite a small team of people, so I felt like my contribution to the team was very valued. The PR team within the theatrical group is a team of 2, including the intern so you really feel like you're getting involved and making a difference.
5 /5

3. To what extent were you given support and guidance by management/your supervisor(s)?

With the theatrical team being so small and the workload being so high, there wasn't always time to be guided through new challenges or tasks. This wasn't always a bad thing as it allowed me to try and work things out on my own. If I ever became really stuck on a task there was always support when I needed it.
4 /5

4. How busy were you on a daily basis?

My workload tended to vary quite a lot. There were some points where the department as a whole was relatively quiet, and during these times I didn't always have a lot to do. On the other hand, there were other points where my workload would be very, very high and I would be working on multiple projects at the same time. Overall, there was a nice balance; I never felt like I was rushed off my feet, or like I was sat twiddling my thumbs!
4 /5

5. How much responsibility were you given during your placement?

As I had some experience with PR already, I picked up the day to day tasks pretty quickly. I think this allowed me to take on more responsibility earlier on in my internship. Especially towards the end of my year at Disney I have been given a lot of responsibility and am managing certain aspects of the PR/Marketing campaigns.
5 /5

6. To what extent did/will the skills you developed, and training you received, assist you in your degree studies and beyond?

My degree is very broad and covers a wide range of topics. One of the units I am studying in my final year is PR, so it will be strange to go back and learn about PR from the beginning having worked in industry for a year. I think the knowledge I have gained about the working world and the industry will help me out in some aspects of my degree but there will be other units where PR won't really come into play. I think the experience I have gained at Disney will be invaluable once I graduate.
4 /5

The Company

7. What was the general atmosphere in your office?

The atmosphere is very friendly and relaxed. Everyone gets on and it's a really nice environment to work in.
5 /5

8. How well organised was the overall work placement or internship set up?

When I applied for the role, it was a PR placement. I found out a few weeks before my start date that the role had been changed to PR and Marketing. At the time I was a little anxious as I wasn't too sure what to expect but I've gained a lot more the experience by working on both PR and Marketing. When I arrived, the previous intern had prepared a handover book with all the important information and a timeline of what I should be expecting to work on in the coming months. This was very useful when I arrived as it was nice to see when I was expected to be able to run certain tasks by myself, and what I should be working towards.
4 /5

9. In terms of personal training and development, to what extent did the company or firm invest in you?

There wasn't a lot of personal training and development involved. I will be attending a digital marketing course with my team towards the end of my internship, however.
4 /5

10. What were the perks on your work placement?

  • Flexi Time
  • Subsidised Canteen
  • Company Parties/Events
  • Staff Sales/Staff Shop
3 /5

11. How appealing are future employment prospects within the organisation?

I would love to come back and work for Disney, but I'm not sure whether I would want to come back straight after graduation. I would quite like to experience agency work before coming to work in house again. I have also heard a lot of people say that it's very hard to move up within Disney, so I wouldn't want to come in at an entry level job and not have anywhere to progress. If I were to come back to Disney I think it be afer a few years of working within the industry.
4 /5

The Culture

12. Was there a good social scene amongst any fellow placement students/colleagues?

I commuted from home so I think I missed out on a lot of the social scene. My particular department doesn't work with many other lines of business so there was limited opportunities to meet other interns. There are no activities organised by Disney for interns. The social scene with colleagues from my team is good; after work drinks, lunches etc.
3 /5

13. What was the cost of living and socialising in the area you worked in?

I commuted from home so didn't live in the area - the travel was expensive though. As Hammersmith isn't in central London, the cost of socialising was a bit cheaper than other places, but still more expensive than prices at home.
3 /5

14. What was the Nightlife like in the area you worked?

I rarely went out at night in the area, as it's tricky to get home. But there are always places to go, and always something going on.
4 /5

15. Were there many opportunities to get involved in activities outside of work?

There are activities organised outside of work but these weren't always for interns to get involved in.
2 /5