Press and PR Assistant

by Toyota GB

Best Student Employer


  • Skills
  • Responsibilities
  • Support & Guidance
  • Culture
  • Your Impressions


  • 1. Please give an overview of your role and what this involves on a day-to-day basis.
  • To be the preliminary point of contact for basic press and public enquiries To maintain and updating media website, a resource for journalists Updating product information, data tables, sales figures on the media website Co-ordinate booking and ordering of product and photography to support press releases Training with the department to learn how to write basic product press releases Monitoring external media events Help plan for and attend new product launches


  • 2. Have you learnt any new skills, or developed your existing skills?
  • Interpersonal skills Presentation skills Creative writing skills Time management Organisation

  • How would you rate the training provided during your experience?
  • 5/5

  • How would you rate your development of industry-specific skills during the experience?
  • 5/5

  • How would you rate your development of personal / soft skills during the experience?
  • 5/5

  • Please rate how these skills have helped you in your career development
  • 5/5


  • 3. Were you given much responsibility during your placement / internship?
  • Yes, the team trust you to get involved in as much as possible. Your work has a lot of impact on the company.

  • Please rate how meaningful the work you were doing was
  • 5/5

    Support & Guidance

  • 4. How much support and guidance did you receive during your placement / internship?
  • You are given lots throughout your placement, with regular catch ups with your manager, there is always someone to talk to

  • How would you rate the support and guidance from your line manager?
  • 4/5

  • How would you rate the support and guidance from the wider team?
  • 4/5


  • 5. What was the company culture and general atmosphere like?
  • Very sociable, flexible working means not everyone is in the office all of the time, fun, creative

  • How would you rate the inclusiveness of the culture?
  • 4/5

  • How would you rate the social opportunities?
  • 5/5

  • How would you rate the diversity initiatives?
  • 3/5

  • How would you rate the charity, sustainability and corporate social responsibility (CSR) initiatives?
  • 5/5

    Your Impressions

  • 6. To what extent did you enjoy your placement / internship?
  • Thoroughly enjoyed my placement, couldn't have had a better year

  • Please rate your level of enjoyment on your placement / internship
  • 5/5

  • Please rate how your experience met your expectations
  • 5/5

  • Please rate the future employment prospects at Toyota GB
  • 5/5

  • 7. Would you recommend Toyota GB to a friend?
  • Yes

  • 8. What advice would you give to others applying to Toyota GB
  • Don't feel put off if you don't know much about the automotive industry, Toyota employ people with a whole host of interests.

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Placement Year (10 Months+)

Public Relations

South East

June 2022

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