Retail & Customer Marketing Placement

by Porsche

Best Student Employers
3.9/5

Job Details

11th December 2021
£19,200
Placement Year (10 Months+)
Advertising, Automotive, Business Management, Marketing
South East
Reading

Retail & Customer Marketing Placement

This is a Placement Year position for a candidate currently studying a Business or Marketing related Undergraduate degree at University, seeking a placement for their 3rd year. The role will commence in August 2022. Please ensure that you have read and understood the requirements of the role before applying.

Job Purpose:

To support the Retail and Customer Marketing team in the planning and implementation of regular communications impulses. Support the Porsche Centre network across in-Centre and digital channels. Assist with the delivery of the PCGB Customer Communications program.

Core Specific Responsibilities:

Customer Communications

  • Support the ongoing development of materials required to support the Porsche Customer Journey(s) as defined by the Retail & Customer Marketing Manager, along with the Customer Strategy and Market Insight team
  • Support the Retail & Customer Marketing team with the development of a prospect and customer care programme (in cooperation with Ownership department)
  • Support translations process, with copy checking of Sales and Marketing communications
  • Manage the Porsche Car Configurator Mailing Project, with support and sign-off of the Retail & Customer Marketing Manager
  • Liaise with suppliers on customer communications and mailing processes, ensuring deadlines are met, data validated and copy checked.

Retail Marketing

  • Manage the creation of the quarterly dealer-facing communication ‘ComNews’. A document that is utilised for important PCGB department updates
  • Assist in the development and monitoring of the Centre marketing planning process, ensuring that centre plans are aligned with PCGB objectives on an annual basis
  • Support the ‘digital showroom’ via the Virtual Dealer project, managing the content system – deploying updates, creating local content, assisting Centres with event content
  • Assist with the planning and delivery of network-wide Porsche Centre new car launch events and opening events
  • Review and communicate Porsche AG Marketing Materials (Sales Rounds) to the network, collating Centre orders and processing Centre recharges
  • Manage the auto-issue distribution process for Centre ordered Marketing Materials
  • Support the regular content maintenance on the Centre websites, ensuring that the content is current and that the online ‘shop window’ is accurate – as directed by Retail & Customer Marketing Executive
  • Awareness of relevant cross-business activity and activation where required

General:

  • Responsibility for monthly reporting across areas of responsibility working with different reporting systems
  • Ad-hoc network audits, as requested
  • Day-to-day budget administration , timely processing of Finance documents
  • Sign-off of all network communications by manager prior to distribution
  • Creating and collaboration of Porsche related content for business updates (e.g. Presentations)

Core Accountabilities:

  • To understand and assist in the delivery of Marketing Communications plan, Centre Marketing plan and objectives
  • Support the Retail and Customer Marketing team, and Porsche Centre network, in the delivery of agreed programmes and initiatives
  • Adhere to company policies and procedures at all times
  • Adhere to compliance sign-off processes
  • Review and understand the core Porsche Brand Guidelines

The above list of Core Specific Responsibilities is not exhaustive. The job holder is expected to carry out other duties as reasonably assigned from time to time in line with their ability. The Company reserves the right to vary the role content, within reason, with consultation and agreement, in accordance with business requirements. The job holder is required to sign their acceptance of the job profile.

Required Qualifications:

  • Studying a Business or Marketing related Undergraduate degree at University, seeking a placement for their 3rd year

Required IT-skills:

  • Excellent level of PC literacy, including MS Office programmes (PowerPoint, Word and Excel are essential)

Specialised requirements:

  • Keen interest in digital marketing and social media
  • Keen interest or knowledge of the car industry
  • A pro-active worker, self-starter and good team player
  • Excellent attention to detail and organisational skills
  • Self-motivated, with the ability to work without constant supervision
  • Driving License Required

Required language knowledge:

  • Highly proficient in both written and spoken English
  • Knowledge or spoken and written German would be an advantage

We offer:

  • Competitive salary
  • Free tea and coffee making facilities
  • Charity project with all PCGB Interns
  • Access to hundreds of online discounts through the My Discounts portal
  • Training and development activities throughout your internship
  • Corporate gym membership with PureGym only located next door to Head Office
  • 27 days holiday plus bank holidays
  • An opportunity to visit the Porsche Experience Centre in Silverstone

Those who pass the first stage will be offered a telephone interview on 15th December 2021. The final stage of the process will be an assessment centre on 2nd February 2022, after which the successful candidate will be notified.

Please note that subject to the volume of applications received we may bring forward our application deadline and would recommend you make your application to the programme at the earliest possible convenience to ensure you do not miss out.

About Porsche

Porsche Cars GB (PCGB) has a strong heritage. Since our inception we have been committed to delivering the highest level of customer service and recognise that our staff are our strongest asset. An exciting opportunity has arisen and we are looking for a talented individual to join the Compliance Department. Our Intern Training Programme offers outstanding individuals a chance to gain invaluable experience and allows them the perfect start to their career.

How to apply

To apply for this role and to find out more, please click on the apply button.

Applications may close before the deadline, so please apply early to avoid disappointment.


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