Retail and Customer Marketing Placement

by Porsche Cars Great Britain

3.9/5

Job Details

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Deadline: 14th December 2019
Salary: £17,200
Length: Placement (10 Months+)
Roles: Automotive Engineering, Marketing
Location: South East
City: Reading

Retail and Customer Marketing Placement

Porsche Cars GB has a strong heritage. Since our inception we have been committed to delivering the highest level of customer service and recognise that our staff are our strongest asset. An exciting opportunity has arisen and we are looking for a talented individual to join the Marketing Department. Our Intern Training Programme offers outstanding individuals a chance to gain invaluable experience and allows them the perfect start to their career.

This is a Placement Year position for a candidate currently studying a Marketing or Business related Undergraduate degree at University, seeking a placement for their 3rd year. The role will commence in August 2020. Please ensure that you have read and understood the requirements of the role before applying.

Job Purpose:

To support the Retail and Customer Marketing team in the planning and implementation of regular communications impulses. Support the Porsche Centre network across in-centre and digital channels. Assist with the delivery of the PCGB Customer Communications program.

Core Specific Responsibilities:

Customer Communications

  • Support creation of quarterly “ComNews” to be used as baseline for PCGB new product launch communication planning
  • Support the ongoing development of materials required to support the Porsche Customer Journey(s) as defined by the Retail & Customer Marketing Manager, along with the Customer Strategy and Market Insight team
  • Support the Retail & Customer Marketing team with the development of a prospect and customer care programme (in cooperation with Ownership department)
  • Support translations process, with copy checking of Sales and Marketing communications
  • Manage the Porsche Car Configurator Mailing Project, with support and sign-off of the Retail & Customer Marketing Manager

Retail Marketing

  • Assist in the development and monitoring of the Centre marketing planning process, ensuring that centre plans are aligned with PCGB objectives on an annual basis
  • Support the ‘digital showroom’ via the Virtual Dealer project, managing the content system – deploying updates, creating local content, assisting Centres with event content
  • Assist with the planning and delivery of network-wide Porsche Centre new car launch events and opening events
  • Review and communicate Porsche AG Marketing Materials (Sales Rounds) to the network, collating Centre orders and processing Centre recharges
  • Manage the auto-issue distribution process for Centre ordered Marketing Materials
  • Support the regular content maintenance on the Centre websites, ensuring that the content is current and that the online ‘shop window’ is accurate – as directed by Retail & Customer Marketing Executive
  • Awareness of relevant cross-business activity and activation where required

General:

  • Responsibility for monthly reporting across areas of responsibility working with different reporting systems
  • Ad-hoc network audits, as requested
  • Day-to-day budget administration as necessary, timely processing of Finance documents
  • Sign-off of all network communications by manager prior to distribution
  • Creating and collaboration of Porsche related content for business updates (e.g. Presentations)

The above list of Core Specific Responsibilities is not exhaustive. The intern is expected to carry out other duties as reasonably assigned from time to time, in line with their ability. The Company reserves the right to vary the role content, within reason, with consultation and agreement, in accordance with business requirements.

We Offer

  • A competitive salary
  • 27 days holiday plus bank holidays
  • Daily food allowance
  • A bus pass in the Reading area

Those who pass the first stage will be offered a telephone interview on 16 or 17 January 2020. The final stage of the process will be an assessment centre on 6 February, after which the successful candidate will be notified.

Please note that subject to the volume of applications received we may bring forward our application deadline and would recommend you make your application to the programme at the earliest possible convenience to ensure you do not miss out.

About Porsche

“In the beginning I looked around and could not find quite the car I dreamed of. So I decided to build it myself.“ -Ferry Porsche

His dream of the perfect sports car has always driven us – throughout our history. And we get closer to achieving it every day. With every concept, every development and every model. Along the way, we follow a plan, an ideal that unites us all. We refer to it simply as the Porsche Principle. The underlying principle is to always get the most out of everything. From day one, we have strived to translate performance into speed – and success – in the most intelligent way possible. It's no longer all about horsepower, but more ideas per horsepower. This principle originates on the race track and is embodied in every single one of our cars. We call it "Intelligent Performance".

At Porsche we have always been ambitious; this has helped to develop our brand and make us one of the premier and recognisable automotive companies in which to develop a career. At Porsche we recognise that our staff are our strongest asset, this is reflected in our intern training programme that offers outstanding individuals the opportunity to gain transferable skills and experience in their chosen field.

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