Product Marketing Assistant

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About Panasonic

To work at Panasonic is to work at a thriving blue-chip company, having real corporate responsibility, where you will be treated as a vital member of the team. Rare opportunities will be given to you, giving you real insight into the rush of the business world. Panasonics culture is one where contribution and improvement ideas that would benefit the company are always welcomed.

Panasonic is a multinational fast-moving electronics company with thousands of employees worldwide that focuses on improving the everyday lives of customers through our products. Founded nearly 100 years ago, we are always moving forward to reflect society’s demands and so need forward thinking individuals that will bring personality and positivity to the roles advertised. With many different departments within the company, Panasonic can offer you many different opportunities to learn a diverse range of knowledge and skills not only in one given department or area, from VIERA TVs, Lumix Cameras and Home Appliances, to our Eco Solutions team.

Product Marketing Assistant

This role will provide a fantastic insight into the marketing and management, of a range of products at Panasonic UK and will allow a variety of exposure and involvement across a wide range of marketing duties. Whilst there may be some involvement in certain aspects of the creative marketing process, this role is mainly to support commercial product management and therefore gives the candidate an excellent overall understanding of key management functions within this industry.

Role Purpose:

To support the Management team, in marketing for UK and Ireland, through implementation of marketing strategy, support of product launches, data analysis, etc.

Outline of Duties:

• Work with Product Managers and Assistant Product Managers
• Assist in the development of marketing strategy for 2016 – 2017
• General marketing administration
  • Reporting
  • Market analysis and competitors intelligence
  • Liaison with market data supplier: GFK / Future Source / You Gov, etc…
  • Updating web content
• Assist in business planning for Panasonic UK
• Assist in promotional activities
• Liaison with Japan regarding stock and marketing materials.
• Liaison with marketing agencies on departmental projects.
• Activating and facilitating marketing projects
• Actively take part in the recruitment of Industrial Placement Students for the following year

Person Specification:

• Strong communication skills
• Self-starter bringing new ideas to the department using your initiative
• Good time management
• Flexible & able to re-prioritise when necessary
• Creativity
• Ability to work both individually and as a team
• An interest in commercial marketing and/or consumer electronics
• Good Excel and PowerPoint skills
• Good numerical & literacy skills
• Driving licence preferable

Company Benefits:

• Discounted Panasonic products
• Free parking on site
• 25 days holiday

How to apply

Please send your CV with a Covering letter (with subject – PANA 011) to:
HR Administrator, Panasonic House, Willoughby Road, Bracknell, Berkshire, RG12 8FP.
Tel: 01344 853 075.

Or alternatively email them with subject PANA 011 to: industrial.placement@panasonic.co.uk