Communications & Public Affairs Placement

by Ford Motor Company Ltd

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Job Details

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Deadline: 24th April 2014
Salary: £18,500 pro rata
Length: Placement (10 Months+)
Roles: Marketing, Television/Film/Media, PR & Communications
Location: South East
City: Essex

Ford Motor Company, a global automotive industry leader based in Dearborn (Michigan, US), manufactures or distributes vehicles across six continents. With about 166,000 employees and about 65 plants worldwide, the UK is one of our most important markets outside the US, where we employ around 13,000 individuals.
Ford Car Image

We are looking for

Talented individuals to undertake a 12-month paid work placement as part of our business placement program to work in Communications & Public Affairs starting early September 2014. Your placement will be split between Ford of Britain and Ford of Europe Public Affairs.

About the placement

Public Affairs handles areas such as media liaison, news distribution and promotion of Ford’s corporate reputation in the media, utilising vehicle launches, motor shows, sales updates and other business announcements as news hooks. The team is organised around Product (vehicle launches), Corporate (business and financial news) and Internal (employee) communications. Each team is led by a manager, supported by press officers each with their own specialism.

Typical intern responsibilities might include

Ford Car

  • Project Management of a news story or event marking a Ford launch, handling event organisation, agency and media inquiries and researching answers from internal material/contacts, setting up media interviews etc...
  • Progressing the PR Plan behind a launch by organising invitation lists, arranging flights and hotels, booking vehicles, inspecting venues, drafting documents or sourcing photography
  • Responding to media calls, organising answers to questions in a presentable media response
  • Becoming a company ambassador dealing with journalists and other influencers daily, learning the skills and knowledge required to represent a market leader as large as Ford
  • Responsibility for elements of Ford’s Social media landscape including Facebook and Twitter
You will need to demonstrate
  • knowledge and passion about our business and our customers
  • a drive for continuous improvement
  • ability to build strong relationships and be a team player
  • excellent communication skills
  • a can do, find a way, attitude
  • a positive approach and ability to inspire others
  • experience of delivering high quality work to deadline
  • creativity, initiative, diplomacy, self-motivation and self confidence
  • a working knowledge of social media and the benefits to the business

This work placement will provide you with the opportunity to gain a real insight into your chosen discipline and develop both personal and professional skills that will be of benefit to you in your future career. In return we will provide you with the opportunity to contribute to projects and work streams at an international level across our global organisation.

How to Apply

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